How to sell your toy brand internationally
Thierry Bourret 25/04/2026
A step-by-step framework for toy and stationery brands ready to grow beyond their home market.
Toy Industry Insights & Commentary
Thierry Bourret writes weekly on the toy industry, international distribution, blind boxes and global retail. Straight talk, no buzzwords
Business Relationships in B2B: Why Trust Is Everything
Thierry Bourret 16/04/2026
After twenty years working in B2B, I’ve come to believe that business relationships are the
It’s Songkran. The city is soaked, the klong water is questionable, and Angel Toy is open for orders.
Thierry Bourret 13/04/2026
It’s Songkran in Bangkok. Three days, not one. The whole city turns into a water
Knowing When to Close a Chapter Is Just as Important as Opening One
Thierry Bourret 09/04/2026
Three months ago, our landlord asked us to stay. Ako & sila, the fashion jewellery
Pop Mart Just Validated the Blind Box Category. Here Is How Konomocha Is Responding.
Thierry Bourret 06/04/2026
Pop Mart just dropped their 2025 annual results. Revenue up 185% to 37.1 billion yuan